Health & Wellness

Liptember – Targeting Women’s Mental Health Issues

September 6, 2017



I’ve often written about Mental health being just as important as physical health.    So much emphasis is placed upon keeping fit and healthy physically but having good mental health should be part of our health and wellness program.  To some, mental health issues is still a taboo subject and unfortunately, according to the Australian Bureau of Statistics 2007 National Survey of Mental Health, 1 in 5 Australians will experience mental illness.

Life is so busy and with longer working hours, family responsibilities, pressures of mortgages and cost of living means that more of us are feeling stressed, anxious and even suffer from depression. Not to mention body image issues, women coping with menopause and retirement or losing a loved one.

According to the Black Dog Institute, 54% of people will not seek help for mental illness. Suicide rates are on the increase, especially in men who find it difficult to express their feelings.

We have all seen different campaigns to raise awareness for many things –

  • Dry July, for example which raises funds to treat alcoholism,
  • Movember for Prostate Cancer awareness,
  • Pink Ribbon day to raise awareness for breast cancer,
  • Steptember to encourage us all to reach 10,000 steps each day.

There are many different charities all fighting for attention to raise awareness for their cause and unfortunately the message can get lost.

I came across a new campaign, Liptember which I wanted to highlight for the month of September.  Last year I supported Steptember.

Liptember – Targeting Women’s Mental Health Issues


Liptember is a campaign to focus on raising awareness in the community of Women’s Mental Health Issues as most of the health research focuses on Men’s Mental Health.

I admit that in the past I have suffered from mild depression and it is so easy to become overwhelmed in life and feel that there is nothing to look forward to.

The idea of Liptember is to purchase a lipstick from participating outlets such as Chemist Warehouse, My Chemist or Beauty Spot Store and wear it every day for the month of September.  You are also encouraged to raise funds through sponsorship from family, friends and work colleagues.  Funds raised will be donated to Centre of Women’s Mental Health, Lifeline, Batyr, RUOK?, The Jean Hailes Foundation and The Pretty Foundation.

I’m going to purchase a lippy and post on Instagram each day in September.  You may have already seen some of my photos, so follow me on Instagram and check them out.

For those living in Australia why not join me?  Anyone can donate on line.


If you would like to learn more about Liptember here is the link to their website:

If you are feeling low or life just seems to hard talk to someone or make an appointment with your GP.  There is no shame in asking for help and there is support for you so don’t be afraid to speak up.

If you feel good but can see a friend might need some help, a simple ‘Are your okay?’ can sometimes make all the difference.


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  • Reply Leanne | crestingthehill September 6, 2017 at 23:12

    What a great idea Sue – I’ll be checking out your lippie selfies on Facebook (seeing I’m not on IG) and good on you for drawing attention to such an important issue.

    • Reply Sue Loncaric September 8, 2017 at 05:14

      Yes the colours are pretty out there Leanne so I just bought two that were a little more conservative. Mental health for men and women is so important and needs to be in the spotlight so that we can all talk about it without feeling uncomfortable. xx

  • Reply Debbie Harris September 7, 2017 at 19:29

    This is great Sue, it’s something I’ve not heard of before. I’ll be following your pics!!

    • Reply Sue Loncaric September 8, 2017 at 05:02

      Thanks Deb! I was a bit conservative and didn’t go for the blue or purple! Even the two I bought are quite bright but I have to learn to laugh at myself because I’m promoting a good cause. Have a great week and hopefully a relaxing weekend after last weekend’s training. xx

  • Reply Donna September 8, 2017 at 03:47

    What a fantastic initiative, Sue. I haven’t heard of Liptember until now. I will definitely be checking into it.
    I look forward to following your posts on Instagram.

    • Reply Sue Loncaric September 8, 2017 at 04:49

      Yes I like to promote different fund raising activities Donna and mental health is such an important issue. Last year I did September which was walking 10,000 steps per day. I hadn’t heard of Liptember before so wanted to support it. The colours are a bit out there – even the two I bought are quite bright but it is for a worthy cause so what the heck! xx

  • Reply Roseann Hampton September 9, 2017 at 11:42

    Thanks for sharing this important awareness campaign! Glad to be co-hosting with you on Blogger’s Pit Stop!

    • Reply Sue Loncaric September 10, 2017 at 16:35

      Thanks Roseann we all need to be able to discuss such an important issue in society.

  • Reply Wendy | The Art of "Why Not?" September 10, 2017 at 01:04

    This is a great initiative, Sue! This is a topic that most women don’t want to talk about, and even hesitate to acknowledge their own symptoms. I’ve been seeing your Instagram posts, and really love the pink on you! 🙂

    • Reply Sue Loncaric September 10, 2017 at 16:34

      I agree Wendy both men and women are reluctant to talk about mental health and it is such an important issue in our society today.

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